Making Money with Writing: Content Writer vs Copy Writer

For those of you who are good at writing and thinking “Can I make money writing?”

Now you don't have to worry, in the digital era like today, being a writer is a promising job, you know. Nowadays, there are many products from various companies that market their products through digitization. Of course, in marketing their products, these companies compete to convey the advantages of their products to attract consumers.

Well, the author can take part in that. As writers, we can describe something that can provide an overview in the form of sentences that the audience understands. However, are writing for personal and writing for companies the same? or different?

In the digital era, we know a job called Content Writer and Copy Writer. Do you know these two jobs? These two jobs are the work of writers that are in great demand these days.

Now to understand the two jobs above, let's look at the explanation below, Namu's Friend.

CONTENT WRITER💬

What is a Content Writer

Before we discuss the details of its work, Namu's Friend must first know what a Content Writer is, and what types and skills must be mastered before becoming a Content writer.

A content Writer is a Professional writer who write interesting and quality content in the form of article, eBook,  blog, website, scripts, and more. A content writer usually writes detailed and clear information. Besides, the article length is around 500 to 2000 words, reviewing special topics that can be read directly.

A Content Writer must think about how to express his point easily and well understood by the audience so that the audience feels interested in the content. Being a Content Writer must also understand what topics are appropriate and interesting according to the target audience.

Kinds of Content Writer

1.         SEO Content Writer

SEO Content writer is a job that is most needed currently in online businesses. They have the main duty to make article content.

The article will compete in search engines with competitors on the same topic. So, SEO content writers need to understand the basics of SEO such as keyword search, interlink, etc.

 

2.       Technical Content Writer

A technical content writer is a professional writer which writes technical information like a tutorial. It needs technical knowledge to give information, besides technical writer also must be good to choose technical terminology to the word understandable to the reader.

 

Usually, a Technical Content Writer works in the technology field. In addition to writing skills, they must also understand the technology and how it works. So, the article can be proven true.

 

3.       Long Form Content Writer

Long-form content writer is a professional writer which writes a topic deeply and in large volumes such as guidebooks, e-books, etc.

 

4.       Blogger

Blogger is a Content Writer who manages their own writing independently on their respective blogs. Bloggers usually have special topics based on their interests.

 

5.       Journalist

This type of Content Writer is slightly different from other types of content writers. This is because in writing, writing skills are needed at high speed so that the topics presented are fresh and up to date.

 

Skills that must be possessed to become a Content Writer

To become a qualified Content Writer, Namu's Friend must be able to master the following skills.

ü  Analyze Skill, This means that Namu's Friend must understand the same topic. You also have to understand the strengths of other competitors so that the topics you bring are not displaced by the topics brought by other competitors.

ü  Research Skill, meaning that you have to master the skill of finding the source of the topic you are bringing, lest the content you bring is a HOAX.💢

ü  Communication Skills, meaning that you must be able to present interesting, but understandable and informative content.

ü  Writing Skills. This one skill is a basic skill that all writers must understand. However, even though this skill is fairly basic, we have to develop it, such as Editorial or Self-editing. 

ü  Understanding Reader Targets. To write good content, a Content Writer must understand who is the right target for the topic he brings. In this case, the style of language and the choice of words used must be by the intended target audience.

ü  SEO Skills. As a professional writer, SEO skills are very important to get the audience engaged. SEO determines the rank of the articles you write on GOOGLE. SEO is usually the most widely used skill as a qualification in a job description.

ü  Up to date. The online reader needs actual information, therefore as a content writer must be up to date.

COPY WRITER💬

 

What’s the definition of Copy Writer

Copy Writer is a professional writer who writes specifically for promotion, such as captioning in social media, ads copy, slogans, advertisement scripts, lyrics, jingles, etc. So that why copy writer must be written persuasively and creatively collecting the information in unique words. Good copy writing will be able to make people more interested buy the product offered.

Kinds of Copy Writer

1.         Website Copy Writer

Website copywriter is a professional writer who writes content on the website related to the product offered. This copywriter must make the reader understand the information about a product on the website. This type of copywriter is specifically used to manage product websites such as goods or services.

 

2.       Ads Copy Writer

The job of an Ads copywriter is to create advertisements. This copywriter must be able to persuade and influence the audience target to call an action such as click a button, visit a profile or buy the product.

 

3.       Social Media Copy Writer

This type of copywriting which use to build product images. This copywriter must be able to make engaging content but suitable with the tone of voice dan brand personality.

 

4.       Niche Copy writer

niche copywriter is a professional writer who has a specific field, such as copywriter in the beauty industry or health industry. It means that you need an experience for many years in that field.

 

5.       Technical Copy Writer

Technical copywriter is a professional writer who is able to explain how to do something. The text made usually used for brochures, manual books, guidance books, etc. So, you need to change the technical guidance to become understandable text by the reader.

So, After you understand the definition Of Content Writer and Copy Writer, and then the Kinds of two of all. Do you know the differences between that??

Here are the differences between Content Writer and Copy Writer

 

Okay guys, after all. I hope you can understand between them and be The Best Content Writer or Copy Writer. 

 

Bye Namu's friend ✊😀